Sr. Demand Generation Marketing Manager, Operations and Demand - Observability

Drive pipeline growth for Snowflake's Observability platform through multi-channel demand generation campaigns.

• •Snowflake is seeking an AI-native Sr.
• •Demand Generation Marketing Manager to drive pipeline growth for their Observability platform.
• •This role involves owning and executing multi-channel campaigns, leveraging AI, and collaborating cross-functionally to deliver tailored marketing messages and optimize performance.
• •Key Responsibilities Oversee the planning, execution, and optimization of campaigns to meet aggressive pipeline targets.
• •Develop, execute, and measure multi-channel integrated demand generation campaigns.
• •Set KPIs, track engagement, and analyze attribution to ensure campaign success.
• •Develop multi-touch omnichannel nurture programs to engage prospects.
• •Implement testing methodologies and A/B testing to optimize performance.
• •Requirements Minimum 5 years of experience developing & executing integrated marketing campaigns.
• •BA/BS in Marketing, Computers, or related field.