Architect and optimize B2B sales-led and channel-driven GTM engine through system and process improvements.
- •Brex is seeking a Senior Marketing Operations Manager to architect and optimize its B2B sales-led and channel-driven Go-To-Market (GTM) engine.
- •This role will define and maintain the systems, processes, and operational rigor that align Marketing, SDR, Sales, and Partner teams.
- •Key Responsibilities Own and evolve the GTM systems architecture, ensuring Salesforce, Marketo, LeanData, ZoomInfo, Qualified, Outreach, and Clay.io work together as a best-in-class, integrated ecosystem.
- •Lead the design, governance, and optimization of data orchestration workflows using LeanData, including routing, prioritization, handoffs, and conversion logic.
- •Design and execute a future-state operational roadmap focused on scaling B2B demand generation, ABM, and partner-led growth through automation, improved data flows, and AI-powered insights.
- •Build automated lifecycle processes for lead scoring, enrichment, qualification, and cross-functional handoffs using LeanData, Zapier, Clay, Segment, and AI agents.
- •Requirements 4+ years in Marketing Operations or Revenue Operations supporting B2B sales-led funnels.
- •Hands-on experience administering Marketo, Salesforce, and LeanData.
- •Deep expertise with lead routing, lead-to-account matching, and data orchestration workflows using LeanData or similar workflow automation tools.
- •Proven ability to design automated workflows, operational processes, and scalable cross-system integrations.
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