Senior Brand Manager

Lead FlixTrain brand strategy and execute integrated campaigns end-to-end.

• •As Senior Brand Manager you will develop and execute brand strategy and integrated campaigns for FlixTrain, ensuring consistent brand experience across channels while working cross-functionally and with agencies.
• •Key Responsibilities Develop and evolve brand strategy, audience analysis and positioning Lead integrated campaign development from concept to multi-channel execution Brief and manage creative and media agencies; oversee OOH and asset production Plan and control media budgets and analyze campaign performance with KPIs Maintain brand governance: guidelines, asset management and quality control Requirements Proven experience in brand strategy and campaign management Experience working with creative and media agencies Ability to translate research and data into actionable insights Strong project ownership from strategy through execution