About the role
Own and execute regional go-to-market marketing to drive pipeline, acquisition, and customer engagement.
- •Lead regional marketing strategy for the Sydney region, translating global positioning into localized go-to-market programs to drive awareness, pipeline, and customer acquisition.
- •Key Responsibilities Develop and execute regional marketing strategy to drive pipeline and market penetration.
- •Localize messaging and campaigns to regional customer segments and competitors.
- •Partner cross-functionally with sales, account management, and central marketing to run integrated campaigns.
- •Plan and support regional events and field marketing to generate pipeline.
- •Measure and optimize regional programs using performance data and insights.
- •Requirements 6+ years in demand generation, product/field/generalist marketing roles.
- •Strong commercial acumen aligning marketing to pipeline and revenue.
- •Experience working cross-functionally in fast-paced, matrixed organisations.
- •Event/field marketing and campaign execution experience.
Tech stack
Lead GenerationPerformance MarketingDemand GenerationMarketing Analytics
Match insights
Tech:Lead Generation, Performance Marketing, Demand Generation, Marketing Analytics
Level:Manager
Location:Sydney, Australia