✨ The Role in One Sentence

Tide is seeking a CRM Marketing Manager to plan and execute CRM strategies for subscription products, aligning with business objectives and growth targets.

📋 What You'll Likely Do

• 30%: Plan and execute CRM strategies for subscription products.

• 25%: Utilise data analytics to refine member segments and personalise communication strategies.

• 25%: Collaborate with marketing, sales, and product teams to align CRM initiatives with business goals.

🧑‍💻 Profiles Doing This Job

• High Priority: 3+ years of experience in CRM, with a focus on subscription-based businesses.

• High Priority: In-depth knowledge of CRM technologies.

• High Priority: Experience with CRM analytics, predictive modelling, and segmentation techniques.

📈 How This Role Will Look on Your CV

• Successfully managed and executed CRM strategies in a subscription-based business, driving customer retention and lifetime value.