Head of Marketing
• Lead
• On-Site
• Marketing
Mark status as:
✨ The Role in One Sentence
trawa is seeking a Head of Marketing to build a sustainable brand and expand B2B marketing activities, focusing on medium-sized companies with high energy demand.
📋 What You'll Likely Do
30%: Lead and develop the marketing team, both strategically and technically.
30%: Develop a B2B content and performance marketing strategy, including brand building with a focus on medium-sized businesses.
20%: Manage brand communication across all relevant channels, targeting medium-sized companies.
🧑💻 Profiles Doing This Job
High Priority: 6+ years of experience in B2B marketing with a focus on the German Mittelstand.
High Priority: Experience in content and performance marketing, PR & brand communication in a dynamic environment.
High Priority: Strong strategic thinking and hands-on approach.
📈 How This Role Will Look on Your CV
Led marketing initiatives in a growth-stage company focused on energy solutions.