✨ The Role in One Sentence

Baobab Insurance is seeking a Content Manager to develop and implement content strategies that enhance brand awareness and engagement within the B2B sector.

📋 What You'll Likely Do

• 30%: Develop and execute marketing plans tailored for B2B audiences, focusing on trust and brand recognition.

• 30%: Create content such as product guides, blog posts, and newsletters to support and engage broker partners.

• 20%: Manage digital presence by optimizing the website for SEO and overseeing social media channels, especially LinkedIn.

🧑‍💻 Profiles Doing This Job

• High Priority: Experience in content marketing or B2B marketing, preferably in insurance or finance.

• High Priority: Strong writing and storytelling skills to convey complex insurance topics.

• High Priority: Familiarity with SEO, Google Analytics, and social media management.

📈 How This Role Will Look on Your CV

• Developed and executed content strategies that enhanced brand awareness and engagement in the B2B sector.